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29 Jun 2023

‘Smart’ is a major driver for those looking to move

A survey, carried out by Samsung, of 1,000 adults looking to move home in the next five years, combined with Google search trends analysis between March 2022 and March 2023, has shown that Smart is a key criteria for those looking for their next home.

A third of respondents would be much more likely to buy or rent a smart home (and pay up to 6.5% more for one) with a further third saying they would look to retrofit smart technology afterwards. A huge 86% said that ‘smart’ would be a consideration when selecting their next property.

The boom in demand and proliferation of devices and systems is, in part, what has driven the introduction of the Product Security and Telecommunications Bill by UK Government.

The legislation affects every single connectable device on the UK market and the deadline for compliance has now been confirmed as April 29th 2024.

Failure to comply with the requirements could result in products not being able to access the UK market and/or fines impacting global turnover.

This is in addition to EU market access requirements which are coming in from the 1st of August 2024 via the Radio Equipment Directive (RED).

SafeShark’s testing and certification service provides an efficient and trusted one-stop route to compliance for both the UK and EU markets.

We have worked with NCSC and UK Government since the outset of the Secure By Design initiative and throughout the legislative process, are active in standards bodies writing the requirements that underpins the legislation – ETSI EN 303 645 and trusted by major brands such as LG who have certified their TV platforms via SafeShark.

To find out more and start your compliance get in touch today.

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